Highlights Abound at bauma CHINA 2024 for International Company
As a grand event in the global construction machinery industry, the 11th Shanghai BMW Exhibition (bauma CHINA 2024) was held grandly at the Shanghai New International Expo Center from November 26 to 29. This exhibition, with the theme of "Chasing Light and Meeting All Things Shining", attracted more than 200,000 professional visitors and buyers to the scene.
On the morning of the first day of the exhibition, a unique "Chinese Dragon" themed opening reception was held in the exhibition hall. Wang Chuanming, Chairman of the SINOMACH-HI Company, Stefan Rummel, CEO of Munich Expo Group, Su Zimeng, President of China Construction Machinery Industry Association, and Zhou Weidong, Chairman of the Machinery Industry Branch of China Council for the Promotion of International Trade, jointly unveiled the exhibition. In the high-level dialogue session, Wang Chuanming had in-depth exchanges with leaders of various companies, discussing industry development trends, technological innovation and the possibility of future cooperation.
During the exhibition, the company's regional business received multiple batches of customers from Latin America, CIS, Southeast Asia, etc., and invited nearly 10 customer groups to visit the company one after another. Prior to this, the company held a meeting for the BMW exhibition to prepare relevant plans, such as product displays, demonstrations, factory tour routes, etc. that customers are interested in, to meet the needs of different customers. The business manager was well prepared, from airport pick-up services to accommodation arrangements, catering culture, business exchanges, etc., every detail reflects professionalism and respect for customers.
At the exhibition site, many personalized exchanges were also arranged: customized communication content according to the specific circumstances of customers, such as application case sharing of excavators for specific industries, road construction and maintenance machinery and mining application technology seminars, and meetings with senior company leaders. At the same time, the company released photos, videos and other content of the exhibition activities on social media, corporate official websites, WeChat public accounts and other channels. Through interaction, SINOMACH's brand image was further enhanced, and the relationship with partners was further consolidated, bringing more business opportunities to the company.












